Marketing, Merchandising and the Business Behind The Boutique

A successful season of #FGIDCWorkshops wrapped up with The Business Behind the Boutique. Brand Strategist & Speaker, Dawne Hanks, took on the often-overlooked concepts of retail merchandising strategies, buying habits and consumer awareness to the forefront of the evening. Her focus on really knowing your consumer and developing your business strategy to work for you and your consumer was a key takeaway of the night. Read More.